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So far 85SIXTY has created 4 blog entries.

85SIXTY Announces Strategic Partnership with Digital Operative


San Diego Agencies Unite to Deliver Multi-Agency Collaborations Producing Cohesive Digital Strategies85SIXTY, a North American agency leader in enterprise digital media and data science announced today a strategic partnership with Digital Operative, an internationally recognized digital commerce agency for direct-to-consumer brands.  The alliance offers brands a streamlined multi-agency approach to confidently develop/execute cross-channel strategies.“85SIXTY’s creativity [...]

85SIXTY Announces Strategic Partnership with Digital Operative2019-09-06T16:49:40+00:00

Digital Marketing Advice


Over the past couple of weeks, I've seen lots of "Annual Digital Marketing Trends" lists and posts. Most of these mention technologies like machine learning & artificial intelligence, bots, augmented and virtual reality, and the rise of the Internet of Things (IoT). While all of those are clearly going to impact the way people [...]

Digital Marketing Advice2019-09-05T21:35:05+00:00

5 Reasons To Bid On Your Branded Search Terms


by Emily Dworak I've been in the Paid Search industry for a while and one of the most common questions from clients I get is, "Why should I bid on my branded terms if we show up anyway in the organic listings?" This is a very good question, why waste your money if consumers will [...]

5 Reasons To Bid On Your Branded Search Terms2019-09-05T21:30:46+00:00

Challenge Everything


I’ve been meaning to create an 85SIXTY blog for about 2 years, but getting started seemed to me to necessitate making an all-encompassing observation about the current state of affairs in digital.  Six weeks ago, I resolved to get started and asked myself “What do I think about digital & marketing today?”  My mind [...]

Challenge Everything2019-09-05T21:37:14+00:00