SOCIAL, INFLUENCER & CREATOR MARKETING AGENCY
Turn social attention into measurable brand growth.
Strategy, content, creators, and community management designed to increase engagement, expand reach, strengthen brand relevance, and drive business results.
From organic content and influencer programs to paid amplification and social intelligence, we help brands build a connected social strategy that moves audiences from discovery to action.
Platforms change. Formats evolve. Audiences shift. We help brands stay ahead with the strategy, creative, creators, and intelligence needed to turn social activity into measurable impact.
SOCIAL, INFLUENCER & CREATOR SERVICES
Social That Works Harder for Your Brand
From strategy to creators to community, we manage every layer of social to drive measurable growth.
From strategy and creator partnerships to content production, community management, and performance measurement, we manage the pieces needed to build a more connected and effective social program.
Social Strategy & Intelligence
Audience research, channel strategy, competitive analysis, content planning, trend identification, and social intelligence that help brands understand where to participate and how to show up.
We act as a strategic partner across planning, insights, and optimization so your social program responds to audience behavior instead of relying on assumptions.
Creator & Influencer Program Management
End-to-end influencer and creator programs designed around brand fit, audience relevance, content quality, and measurable outcomes.
From sourcing and vetting to contracting, briefing, content approvals, relationship management, amplification, and reporting, we manage the full creator lifecycle.
Social Listening & Audits
Understand what audiences are saying, where conversations are happening, and how your brand compares with competitors.
Our social listening and audit programs uncover emerging trends, audience sentiment, competitive opportunities, content gaps, and actionable insights that inform broader marketing decisions.
Content & Community Management
Platform-native content planning, publishing, engagement, and community management designed to keep brands relevant and responsive.
We manage the day-to-day execution while connecting content back to broader campaign, customer, and business objectives.
OUR PARTNERS
Powering Social with the Best Platforms in the Game
The technology matters, but the strategy behind it matters more. We use leading platforms for creator management, social listening, publishing, workflow management, and performance measurement to help our teams move faster and make better decisions.
CreatorIQ
Airtable
Sprout Social
Trusted by brands built around passionate communities.
PROVEN SOCIAL & INFLUENCER MARKETING
Social Strategies Built to Deliver Measurable Growth.
From resorts to consumer brands, our social and influencer programs deliver more than impressions. They drive bookings, sales, and engagement. By combining creator partnerships, paid media, and performance insights, we turn culture into conversions.
Palisades Tahoe Extends Ski Season and Expands Audiences
Family focused influencers highlighted Palisades Tahoe’s late season skiing, generating 231K video views and 19.4K engagements.
Ascent Protein UGC Outperforms Every Benchmark
Monthly creator led content drove 186% stronger CTR and 12.4x more incremental purchases versus static creative.
Ikon Pass Scales Influencers to Drive Conversions
A full funnel influencer program boosted video views by 602% and improved CPA efficiency by 52% across Meta and TikTok.
FREQUENTLY ASKED QUESTIONS
Social and Influencer Marketing, Answered.
Get clear answers to the most common questions about strategy, creators, content, and performance measurement so you can make more informed decisions about your social marketing investment.
What does a social media marketing agency do?
A social media marketing agency helps brands build and manage their presence across social platforms through strategy, content, community management, creator partnerships, paid amplification, social listening, and performance measurement. 85SIXTY connects these capabilities to broader marketing and business objectives rather than treating social as a standalone channel.
What does an influencer marketing agency do?
An influencer marketing agency identifies and manages creator partnerships that help brands reach relevant audiences through trusted voices. Services can include creator sourcing, vetting, contracting, briefing, content approvals, relationship management, paid amplification, reporting, and performance measurement.
What social media platforms does 85SIXTY support?
85SIXTY develops strategies and programs across major social platforms including Instagram, TikTok, Facebook, YouTube, Pinterest, LinkedIn, and emerging channels. The recommended mix depends on the brand, audience, category, content strategy, and business goals.
How do you choose influencers and creators for a brand?
We evaluate creators based on audience fit, content quality, brand alignment, engagement, authenticity, performance history, platform relevance, and campaign objectives. Follower count is only one part of the decision.
Can influencer content be used in paid advertising?
Yes. Creator content can often be licensed and amplified through paid social campaigns, giving brands the ability to extend high-performing creator assets beyond the creator's organic audience. Usage rights and amplification terms are defined as part of the program.
How do you measure influencer marketing ROI?
Measurement depends on the campaign objective. We may evaluate reach, engagement, video views, traffic, conversions, revenue, cost per acquisition, incremental lift, creator efficiency, and other performance indicators. Where possible, we connect creator activity to broader campaign and business outcomes.
Does 85SIXTY manage organic social media?
Yes. We support organic social strategy, content planning, publishing, community management, social listening, performance reporting, and ongoing optimization.
Does 85SIXTY offer social listening?
Yes. Our social listening programs help brands understand customer conversations, sentiment, emerging trends, competitor activity, audience interests, and potential opportunities or risks across social channels.
Can 85SIXTY manage both social strategy and execution?
Yes. We can support strategy-only engagements or manage the full program, including planning, content, creators, community management, paid amplification, reporting, and ongoing optimization.