Your Integrated SEO & GEO Agency Partner
Dominate the modern search landscape - from Google and YouTube to LLMs and AI Search.
Consumers trust credible brands, and in 2026, that journey starts with a question. At 85SIXTY, we audit your total search market share to architect a future-proof roadmap. Your visibility is no longer limited to ten blue links; it spans video, social ecosystems, and the generative responses of AI. We help you own the answer across every platform through:
- Generative Engine Optimization (GEO) strategies that position your brand as the cited source in ChatGPT, Gemini, and SGE.
- Rich Organic SEO that drives traffic, conversions, and revenue on traditional search engines.
- Multi-Channel Reputation Management ensuring consistency across YouTube, local listings, and social search.
- Technical Entity Optimization to help machines understand and trust your content.
Why 85SIXTY Cuts Through the Noise
Integrated Strategy for the AI Era
Modern search isn’t just about keywords; it’s about Entity Authority. Our methodology breaks down silos, connecting technical SEO, social signals, digital PR, and UX to demonstrate expertise to both Google’s algorithms and Large Language Models. We align this organic foundation with your Paid Media strategy: while organic search secures the “trust” required for AI citations and long-term visibility, paid campaigns deliver immediate precision. We make them work in concert to maximize ROI across the entire search landscape – from traditional rankings to generative responses.
How We Support Your Search Journey
- Search & AI Market Share Audit
- Strategic SEO / GEO Roadmap
- Technical SEO & Schema Architecture
- Content, Entity & Keyword Strategy
- Authority Building & Digital PR
- Cross-Channel Amplification
- LLM, Voice, & SGE Optimization
- Local Search & Maps Visibility (GMB, Yext)
- Performance Intelligence & ROI Reporting
- SEO for Web Accessibility
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What is the difference between SEO and GEO?
Traditional SEO (Search Engine Optimization) focuses on ranking your website in the "blue links" of search engines like Google. GEO (Generative Engine Optimization) is the strategy of optimizing your brand’s content to be cited and recommended by AI-powered answer engines like ChatGPT, Gemini, and Google’s AI Overviews. At 85SIXTY, we integrate both strategies to ensure you capture traffic from traditional searchers and the growing number of users relying on AI for answers.
Why does my brand need to optimize for LLMs and AI Search?
Search behavior is shifting. Users are increasingly asking complex questions to Large Language Models (LLMs) rather than just typing keywords into a search bar. If your brand lacks "Entity Authority"—meaning the AI doesn't understand who you are or trust your data—you will be excluded from these direct answers. Optimizing for LLMs ensures your brand remains visible as a trusted source, protecting your market share as search technology evolves.